Olena Adam is a Ukrainian multidisciplinary artist and fashion creative director known for redefining modern ceremonial womenswear through a balance of cultural heritage and contemporary design. She is the founder of the OLENA ADAM brand and creator of the signature Festan garment — a versatile, non-seasonal piece that blends Eastern fluidity with European refinement. Her work focuses on craftsmanship, intention, and quiet feminine power, offering timeless pieces designed for presence, movement, and individuality.