BLUETAMBURIN is a leading South Korean social impact fashion brand dedicated to creating positive societal value through fashion. By pairing haute couture design with meaningful social narratives, BLUETAMBURIN builds an innovative, conscious fashion ecosystem on the global stage.
Bomin Kim is a visionary designer and the first South Korean fashion designer to complete showcases across all Big Four fashion capitals (New York, Paris, Milan, London). Celebrated for her classic refinement reminiscent of timeless icons, Kim crafts collections that harmonize traditional elegance with contemporary social themes.
Justice in Elegance
SS27
BLUETAMBURIN, South Korea's premier social impact fashion brand, is making its highly anticipated return to New York Fashion Week (NYFW) this September. Following a historic journey that originated at Vancouver Fashion Week and spanned the Big Four global fashion week—New York, Paris, Milan, and London—the brand is set to unveil its SS27 collection under the theme “Justice in Elegance”.
With this upcoming collection, BLUETAMBURIN moves beyond conventional aesthetics, expressing the essential values of modern leadership through refined classic silhouettes and sophisticated design.
The runway show represents the pinnacle of Creative Director Bomin Kim’s vision. Notably, Kim made history as the first South Korean fashion designer to present collections across all Big Four fashion weeks. In this new collection, her signature classic elegance seamlessly meets a powerful statement of justice, promising to deliver a profound aesthetic and emotional resonance to international fashion critics, media, and industry insiders.
Founded on the brand philosophy, "Beautiful People Beautiful Lives through the power of clothing," BLUETAMBURIN has established itself as a trailblazer in Korean high fashion. By combining distinctive design mastery with a commitment to positive social change, the brand continues to expand its global influence.
“‘Justice in Elegance’ stems from a deep reflection on the integrity, dignity, and confident beauty required of leaders in today's world,” said Creative Director Bomin Kim. “Through the NYFW runway, we aim to demonstrate that fashion can transcend attire to become a powerful visual medium that drives social impact and moves hearts.”
"It is deeply meaningful to present BLUETAMBURIN's social impact values once again in New York, the center of global fashion," stated Gunho Lee, CEO of BLUETAMBURIN. "This SS27 participation will elevate our global presence while reinforcing the design excellence and narrative strength of Korean fashion on the world stage."
The runway show will also open with an elegant line of designs inspired by the dreams and aspirations of young girls. The BLUETAMBURIN SS27 NYFW collection will be officially unveiled on the runway on September 12.
